Over the weekend, a report surfaced claiming that Nintendo is adjusting the revenue share for retailers with everySwitch 2console sold in Japan.
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While the informal industry standard is reportedly 2%, the report claims Nintendo is increasing that to a substantial 5% per Switch 2 unit sold in Japan. The added revenue for retailers is reportedly part of Nintendo’s plan to incentivize them to give the Switch 2 prominent placement at outlets nationwide.
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The report came fromBloomberg, who claims the info comes from “people familiar with the plan.” Today, Nintendo debunked that piece of information.
Over on the official Nintendo Twitter/X account, the company said,“On June 16, 2025 (JST), a news report related to the wholesale price of Nintendo Switch 2 in the Japanese market was published. We want to clarify that this report is not true. Nintendo does not disclose any information regarding business conditions with distribution and retail partners.”
While Nintendo doesn’t typically comment on rumors or speculation all that much, the company decided to speak out against this report. This might be in part due to Japanese retailers asking if this is true, and perhaps even international retailers are quizzing Nintendo about it. A jump from 2% to 5% per Switch 2 unit sold is a big adjustment, and retailers would obviously want in on that.
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This is a good example of not believing every rumor you see online, even if it’s from a reputable publication. While there are countless leakers, insiders, and whatnot, at the end of the day, their info is not official, and as such, should be treated with a grain of salt.
The Nintendo Switch 2 is due for release later this week, on June 5. While Nintendo isimplementing anti-scalper measures, millions of people worldwide will likely be trying to get their hands on the latest Nintendo console.
When you factor inhow limited the US inventory will reportedly be,the chances of getting a Switch 2 at launch seem like an impossibility, unless you manage to secure one by pre-ordering.
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