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Record-breaking football player Cristiano Ronaldo is just as popular off the field as he is when he steps onto the pitch. The multiple Ballon d’Or and Champions League winner is known for his investments in clothing ranges, perfume, restaurants, fitness centers, and even a hair clinic, all of which have been quite successful.
Adding to the list of his investments, Ronaldo has just invested $40 million in an upcoming free-to-play football video game. Developers Strikerz Inc. have not announced a release date for the titleUnited Football League (UFL),which was announced back in 2021.UFLdid look promising back when it was announced, and Ronaldo’s investment only shows the game can rivalEA Sports FC 24.
Cristiano Ronaldo’s Investment Will Bolster UFL’s Chances
Strikerz Inc. is based out of Cyprus and has been developing its flagship game,UFL, for almost eight years, since it began in 2016.UFLis being labeled by the developers as a “free-to-play” game with no pay-to-win options, relying only on a skill-first approach.
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Cristiano Ronaldo’s investment was completed back in December last year, asannouncedby the official account on X.UFLhas tied up with FIFPro to bring more than 65,000 professional players and also tied up with popular clubs including West Ham United, Celtic, Rangers, Sporting CP, Shakhtar Donetsk, and several others.
The developers released a gameplay trailer in 2022, showcasing popular footballers Oleksandr Zinchenko, Kevin De Bruyne, and Cristiano Ronaldo, among others. After investing in the upcoming football game, Ronaldo revealed being thrilled to be part of the game.
He claimed theUFLhad the potential to be the “new breed in football gaming.” Strikerz will hope the investment helpsUFLrival the biggest football video game,EA FC Sports, formerly known asFIFA.EA FCSportsremains unrivaled at the moment, as only one other game has ever come close to competing with the game, Konami’seFootball.
Konami’s eFootball Has Lionel Messi as Cover Star
Cristiano Ronaldo’s long-time rival on the pitch, Lionel Messi, isn’t devoid of an investment in a football video game either. Messi has been the cover star for theeFootballtitles for years, but that has done very little to gain popularity globally.
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The stark difference betweenEA FC 24and Konami’seFootballlies in the popularity of these two titles. Fans will hope the upcoming game can compete withEA FC 24, a title that has been plagued by glitches and issues despite bringing in record sales every year.
Though Messi has been a cover star several times foreFootball, he has not made such a significant investment as Ronaldo has just made, adding another feather in his favor in comparison to his biggest on-field rival.
Fans will now be waiting to hear about a potential release date forUFLto get their hands on the title and figure out just how better the game is in comparison toEA FC Sports.
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Ayoub Hassan Adur
Articles Published :389
Ayoub Hassan Adur worked in the Translation Industry for more than a decade before turning to Content Writing. Ayoub loves Gaming and has also written news stories in the gaming industry for two other websites before joining FandomWire Gaming. Manchester United fan since the ’90s.
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Cristiano RonaldoEA Sports FC 24FootballFree to play
